# Images Optimization > Your images are optimized, compressed without direct impact to the end user. Optimized images load faster in your browser and consume less data. - Try using CSS3 effects when it's possible (instead of a small image - When it's possible, use fonts instead of text encoded in your images - Use SVG - Use a tool and specify a level compression under 85. - [Image Optimization](https://developers.google.com/web/fundamentals/performance/optimizing-content-efficiency/image-optimization) - [TinyJPG – Compress JPEG images intelligently](https://tinyjpg.com/) - [Kraken.io - Online Image Optimizer](https://kraken.io/web-interface) - [Compressor.io](https://compressor.io/compress) - [Cloudinary - Image Analysis Tool](https://webspeedtest.cloudinary.com) - [ImageEngine - Image Webpage Loading Test](https://demo.imgeng.in) - [SVGOMG - Optimize SVG vector graphics files](https://jakearchibald.github.io/svgomg/)